Fügen Sie SMS in Ihr E-Mail-Programm ein!

Once you have built your email program around your customer lifecycle and automated your programs and optimized the creative for mobile devices, what is your next challenge?
For many B2B marketers, it is adding SMS touch points to the digital marketing mix.

SMS marketing can be incredibly powerful. It's simple and most will almost instantly view an SMS message once received. This tactic in your digital arsenal will allow you to target an audience and almost guarantee they will view your content.

On average, an SMS message draws a 97 percent open rate with 87 percent of messages read in the first 15 minutes after receipt. Personalizing these messages with relevant information for that customer makes them a highly effective addition to your email program. Time-sensitive deals, on-demand access to information and savings, and instant coupons offer a huge boost to your conversion rates.