7 tödliche Fehler im Email Marketing und wie Sie sie vermeiden können.

Several people have compared my obsession with refining ROI and open rates to a religion, so I took the logical next step and identified the sinful motivations behind seven common email marketing traps.

The deadly sins according to Christianity are pride, greed, lust, envy, gluttony, wrath, and sloth. All of those seven sins can prove tempting to the email marketer in a hurry, and they can have a seriously negative impact.

If you're interested in optimizing your campaigns at all, you'll steer well clear of the following email marketing sins...