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Wie kann der Umsatz mit Email Marketing am besten gesteigert werden?

Liste vergrößern, Öffnungs- und Klick-Rate erhöhen oder die Zustellrate verbessern? Haben Sie überhaupt an "call-to-action (CTA)" gedacht?
01.03.13

For some companies, the only way they are increasing revenue is growing the size of the email list to give a corresponding rise in revenue. While an increase in subscribers will undoubtedly improve revenue, we all know that only growing your database can lead to a declining scale of effectiveness over time as open rates drop and the number of inactive subscribers grow...