Ein Leitfaden für Email Marketer, um möglichst viele Kunden-Feedbacks zu sammeln.

I’d like to take this opportunity to take a quick survey:

Do you want to make better email marketing decisions?

Do you want to give your readers more relevant content?

Do you want to have a leg up on your competition?

If you’ve answered “yes” to any of these questions then it’s time you learn a thing or two about collecting customer feedback.

It all starts with six questions:

1. Who will be reading your emails?
What I am about to tell you may be the single most important piece of email marketing advice that you ever receive …

Don’t write your email newsletter for you, write it for the reader.

It may seem obvious, but even the most experienced marketers sometimes lose sight of the fact that they are writing for an audience, not for themselves.

How do you make sure you’re doing that? Just ask your readers.